Digital Marketing Course Become A Data-Driven-Marketer

Learn how to develop effective digital marketing strategies tailored to your target audience and business goals & Gain a solid understanding of digital marketing fundamentals, including SEO, SEM, social media marketing, email marketing, content marketing, and more.

Buy this Course @

₹80,000 ₹14,999 (incl. taxes)

14 Modules

with Certifications

48 Hours

Recorded Content

4.24 Ratings

by 503 Learners

English, Tamil


Get this Course @ ₹14,999

Digital Marketing Course Overview

Our online digital marketing course, where you'll embark on a journey to master the art and science of digital marketing. Whether you're a marketing professional looking to expand your skill set or an aspiring entrepreneur eager to grow your online presence, our course offers the knowledge and tools you need to succeed in today's digital landscape.

Key Features

Course Topics You will Learn Overview

  • What is Digital Marketing?
  • The Fundamentals of Digital Marketing
  • Scope of Digital Marketing in India & Globally
  • Latest Trends in Digital Marketing
  • Digital Marketing for Working Professionals
  • Digital Marketing for Startups
  • Digital Marketing for SMBs (Small & Medium Businesses)
  • Career Opportunities in Digital Marketing.
  • What is WordPress?
  • Role of learning WordPress in Digital Marketing
  • vs
  • WordPress installation & Setup
  • Creating WordPress website & blog
  • Using Page builders
  • WordPress Themes & Plugins
  • Using WordPress for Blogging
  • Building WordPress-based eCommerce sites
  • Using WordPress for Different Websites.
  • What is SEO and why is it important?
  • Working for Search Engines
  • Introduction to SERPs
  • Different SEO Ranking Factors
  • White Hat vs Black Hat SEO
  • Understanding Google algorithm
  • On-Page SEO
  • Off-Page SEO
  • Technical SEO
  • Local SEO
  • Mobile-first SEO
  • Advanced Keyword Research
  • Google Search Console
  • SSL Certificate & Website Security
  • eCommerce SEO
  • SEO Reporting
  • SEO Case Studies
  • What is Social Media Marketing (SMM)?
  • What is Social Media Optimization (SMO)?
  • Understanding Different Social Media Platforms
  • SWOT Analysis
  • Content Strategies According to SM Platforms
  • Organic Reach
  • Optimizing Profiles on All Social Media Platforms
  • Lead Generation Using Social Media
  • Chatbots
  • Top Social Media Optimization Tools
  • Creation of Social Media Calendar
  • Understanding Client Projects & Requirements
  • Social Media Content Creation Tools
  • Rule of Consistency on Social Media
  • Finding Best Content Ideas
  • Social Media Best Practices
  • Influencer Marketing
  • SMO Report Creation
  • WhatsApp Marketing
  • Introduction to Google Analytics
  • Working of Google Analytics
  • How to Set Up Google Analytics for Website
  • Understanding Reports and Data in GA
  • Google Analytics for SEO
  • Google Analytics for PPC
  • Important Metrics & Reports
  • Introduction to Google Tag Manager
  • How to Set Up Google Tag Manager
  • Using Google Analytics + GTM
  • Components of GTM
  • Tracking of Videos, Links, Elements, Scrolls
  • Tracking eCommerce Events
  • Facebook Pixel + GTM
  • What is Content Marketing?
  • Types of Content Marketing
  • Content Marketing Goals
  • Using Different Forms of Content
  • Creating Content Marketing Strategies
  • Content Marketing for Social Media
  • Important Metrics to Measure in Content Marketing
  • Content Marketing with Video Content
  • Storytelling
  • Quora, Infographics, Niche Blogging
  • Forum Marketing
  • Memes, Carousels, and Podcasts
  • Benefits of YouTube Marketing
  • How YouTube Works?
  • Analysis of Top YouTubers
  • Setting Up New YouTube Channel
  • Essentials for YouTube Video Recording
  • Voice and Video Editing Tips and Tools
  • Adding Viral Elements to Video
  • YouTube Video Uploading Checklist
  • Power of YouTube Live
  • How to Build and Grow YouTube Channel Organically?
  • How to Earn from YouTube?
  • Monetizing YouTube Channel
  • YouTube Funnels
  • Top YouTube Tools for Growth and Marketing
  • Introduction to App Store Optimization
  • Role of ASO
  • How to Optimize Apps for App Stores?
  • How to Increase App Downloads?
  • On-Page and Off-Page ASO Factors
  • Top App Store Optimization Tools
  • Creating ASO Strategies
  • Understanding Google Play Console
  • Paid Campaigns for ASO
  • Google Firebase and Analytics
  • iOS App Store Optimization
  • App Store Marketing on Facebook and Google
  • App Ratings and Reviews
  • What is Google My Business and How Does it Work?
  • Setting up GMB Account
  • Importance of Local Business Listings
  • Optimizing the Rank of Google My Business Listing
  • Lead Generating Using Google My Business
  • Getting Organic Reviews on GMB
  • Dealing with Negative & Fake Reviews
  • Managing Multiple Locations in GMB
  • Top Tips, Tricks, and Hacks
  • Introduction to Google Ads
  • Working of Google Ads
  • Types of Google Ads
  • Importance of Landing Pages
  • Running and Optimizing Search Ads
  • Running and Optimizing Display Ads
  • Remarketing With Google Ads
  • Running App Install Ads 
  • Lead Generating Ads
  • Video Ads
  • Shopping Ads
  • Call Only Ads
  • Proper Audience Targeting
  • In-depth Optimization of Ad Groups
  • Conversion Ads
  • Introduction to Facebook Ads
  • How does Facebook Ads Work?
  • Types & Objectives of Facebook Ads
  • Understanding Audience and Targeting
  • Understanding Ad Placements
  • How to Write Ad Copies?
  • Optimizing Landing Page for Ad Relevancy
  • A/B Testing
  • Facebook Pixel Setup
  • Facebook Analytics
  • Tracking Options
  • How to Run Facebook Ads the Right Way?
  • Dynamic Ads
  • Remarketing and Retargeting
  • Lead Generation & Funnels
  • Facebook Messenger Marketing
  • Competitor Research and Spying
  • Video Advertising using Facebook Ads
  • Finding Clients for Facebook Ads Projects
  • What is Email Marketing, and How Does it Work?
  • Top Digital Marketing Tools
  • Using Automation in Email Marketing
  • Omni-channel Marketing
  • How to Write Professional Emails?
  • Important Metrics and Insights
  • Call to Actions in Emails
  • Email Cycles and Funnels
  • Conversion Rate Optimization
  • Lead Generation using Email Marketing
  • What is ORM, and How Does it Work?
  • Top Online Reputation Management Tools
  • Impact of ORM on Sales, Revenue, and Business Growth
  • ORM vs SMO
  • Dealing with Negative Reviews and Comments
  • Understanding User Behaviour
  • Online Reputation Management Strategies
  • Personal Branding
  • Press Release
  • Creating Review Magent
  • ORM Auditing and Parameters

Let Your Certificates Speak

After this Course, You will be Able to

Professionals from Top Industries Learn from Us

Get The course only @ INR 80,000 INR 14,999 (incl. taxes)

All You Need to Start this Course

This is the One for You,
If You are

Marketing professionals

Marketing professionals seeking to enhance their digital marketing skills and stay ahead of industry trends.

Business owners

Business owners and entrepreneurs looking to leverage digital marketing to grow their brand and reach new customers.

Students to start a career

Students and career changers interested in pursuing a career in digital marketing and seeking practical training and certification.

Still Having Doubts?

Digital marketing is promoting products or services using online strategies. It’s crucial because it helps businesses reach people where they spend a lot of time: online.

Anyone interested in learning about digital marketing can benefit. It’s suitable for beginners and those who want to improve their skills.

The course covers various digital marketing topics, like SEO, social media, email marketing, and analytics. You’ll learn all you need to know to succeed in digital marketing.

No prior experience is necessary. Whether you’re new to marketing or have some knowledge, this course is designed to help you succeed.

The course is online, with video lectures, quizzes, and assignments. You can learn at your own pace, from anywhere with an internet connection.

Yes, you’ll get a certificate after finishing the course requirements. It’s a valuable credential you can add to your resume or LinkedIn profile.

The course takes around 40 hours, but it’s self-paced. You can study whenever it suits you, dedicating a few hours each week.

Enrolling is easy. Just visit our website, go to the course page, and click “Enroll Now.” Follow the instructions, and you’ll gain instant access to the course materials.

Get Access to Digital Marketing Course with Globally Recognized Certifications @

₹80,000 ₹14,999

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